Success Stories

How Grofers Built a Niche in the Online Grocery Market with Bulk Buying

How Grofers Built a Niche in the Online Grocery Market with Bulk Bu...

11 Oct 2024Nandu Singh

Grofers revolutionized online grocery shopping by mastering bulk buying, carving a unique niche in the competitive market.

How Grofers Built a Niche in the Online Grocery Market with Bulk Bu...

11 Oct 2024 Nandu Singh

Grofers revolutionized online grocery shopping by mastering bulk buying, carving a unique niche in the competitive market.

Beyond Online Dating: How Hinge Marketed Itself as the ‘App Meant to Be Deleted’

Beyond Online Dating: How Hinge Marketed Itself as the ‘App Meant t...

22 Sep 2024Nandu Singh

Discover how Hinge disrupted the crowded dating app market by daring to promise what no one else would: a reason to delete their app forever.

Beyond Online Dating: How Hinge Marketed Itself as the ‘App Meant t...

22 Sep 2024 Nandu Singh

Discover how Hinge disrupted the crowded dating app market by daring to promise what no one else would: a reason to delete their app forever.

Fair & Handsome: Capturing the Untapped Men’s Market by Riding on the Coattails of Fair & Lovely

Fair & Handsome: Capturing the Untapped Men’s Market by Riding on t...

18 Sep 2024Nandu Singh

Fair & Handsome used Fair & Lovely’s reputation to quickly gain market share, offering a unique product and outpacing the competition before they could react.

1 comment

Fair & Handsome: Capturing the Untapped Men’s Market by Riding on t...

18 Sep 2024 Nandu Singh

Fair & Handsome used Fair & Lovely’s reputation to quickly gain market share, offering a unique product and outpacing the competition before they could react.

1 comment